SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.

Updates and Events


Urbanism From Within

Urbanist Article /
SPUR's latest exhibition, Urbanism From Within, explores the secondary unit in San Francisco as a housing typology. The exhibition's creative investigations provide a variety of approaches to how the Accessory Dwelling Unit, or ADU, can be put to better use as housing in ways that do little to change the fabric of the community.

What Does SJ’s City Hall Plaza Need to Become a Great Urban Space?

News /
Building an iconic, future-oriented city hall in downtown San Jose was a leap toward urbanity. But to truly reap the rewards of density will require more work. Gehl Studio and the Tech Museum of Innovation partnered to survey the existing conditions of the plaza, test a series of prototypes and provide recommendations for animating the space.

SPUR Supports Addition of Dwelling Unit in Seismic Retrofit Buildings

Advocacy Letter /
SPUR supports the ordinance introduced by Supervisor Wiener that provides an incentive for property owners to complete the earthquake-safety retrofitting of existing housing, and at the same time enables the addition of more housing to our city's supply.

SPUR Comments on SF Housing Element 2014-2022

Advocacy Letter /
SPUR supports the adoption of San Francisco's 2014-2022 Housing Element in order to allow many of the Mayor's Housing Work Group's pending policy initiatives to move forward. However, SPUR maintains that the City can do more to address the housing deficit.

Changing the Rules of the (Development) Game

News /
Long before the current housing crisis, SPUR and partners like the SF Housing Action Coalition and Livable City advocated for better planning codes and practices in San Francisco. Paying attention to code may not be as headline-grabbing as placing a measure on the ballot, but it’s a key factor in shaping a city’s development — and San Francisco has made some significant updates recently.