SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.

Updates and Events


SPUR Comments on Plan Bay Area 2040 Draft Preferred Scenario

Advocacy Letter
SPUR comments on the Plan Bay Area 2040 draft preferred scenario, calling on MTC and ABAG to explore and propose major changes in our current approach to planning, to add an implementation chapter at the end of the Plan and to assess alternative futures with different control totals for jobs and housing.

Lessons for Diridon: Rebuilding Rotterdam Centraal Station

News /
Over the next decade, San Jose’s Diridon Station will be remade into the first high-speed rail station in the country and the busiest transportation hub west of the Mississippi. What models can guide the planning for this major opportunity? Rotterdam Centraal, in the Netherlands, has a number of parallels to Diridon and offers an excellent model of what a modern transportation hub can be.

The Corporate Campus: A Local History

Urbanist Article
The Bay Area’s economic engine has evolved into a spatial pattern that comes with high environmental and social costs. Can we change course?

Rethinking Regional Planning: A Window of Opportunity in 2016

News /
The Bay Area is changing. We are living in an age of climate change, housing shortages, income inequality, fiscal stress and — soon — driverless cars, trucks and buses. Our local governments will not be able to take on the significant challenges of these times on their own. We need effective — even visionary — regional government to put its resources toward solving them.