SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
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Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Read More
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
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Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
Read More
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
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illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
Read More
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
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photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
Read More

Updates and Events

Life After Redevelopment

News /
On December 20, the California Supreme Court upheld the legislature’s elimination of redevelopment agencies. Each city now needs to figure out how to do what has been traditionally been done with redevelopment funds. What does this surprising turn of events mean for the urbanist agenda in California?

The Urban Future of Work

SPUR Report /
As the Bay Area’s economy changes, many firms are finding they need the vibrancy and density of an urban-style environment in order to collaborate, innovate and stay competitive. There is a strong link between density and job growth. In fact, we believe that locating jobs closer to transit — and closer to one another — will be key to the Bay Area’s long-term economic growth.

Should We Change the Structure of the Bay Area’s Regional Government?

News /
This is a time of significant flux in the Bay Area’s regional planning landscape. There is a serious proposal in the California State Legislature to change the way the Metropolitan Transportation Commission is governed and increasing talk about whether it and other regional agencies can play a stronger role in economic development.

SPUR Supports the 8 Washington/Sea Wall Lot 351 Project

Advocacy Letter /
SPUR believes the 8 Washington project presents a unique opportunity to replace a surface parking lot and private tennis club with pedestrian friendly, publicly accessible open space, housing, a renovated space-efficient club, ground-floor retail and underground parking. SPUR has reviewed the proposed project heights and affirmed that they are appropriate for the area and responsive to the community ideas that came out of the Northeast Embarcadero Design Study.

SPUR Comments on Central Market Economic Strategy

Advocacy Letter /
SPUR's comments contemplated actions to achieve the following objectives: enhance and activate the public realm, stabilize the existing community and support the establishment of a creative arts community, reduce vacancies and catalyze development, build community capacity and improve safety.

Big Plans to Fix Big Problems at Ocean Beach

News /
In late October, SPUR shared with the public a set of draft recommendations for the Ocean Beach Master Plan, a long-range vision for managing coastal erosion, infrastructure, access and ecology on San Francisco’s western coast. Of the six big ideas in the draft, here are two that propose the most significant — and most exciting — changes to streets, public spaces and coastal management at Ocean Beach.
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