SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.

Updates and Events


Focus on the First 20 Feet

Urbanist Article
Despite the aerial imagery so common in architecture and urban design, we do not see, interact with or experience spaces from a bird’s eye perspective. We commute, commune, eat, shop, share and play at ground level. Doing so, we are immersed in the first 20 feet of the vertical space around us. So why aren’t we designing it better?

Designing at Ground Level

Urbanist Article
In a good urban neighborhood, the ground floors of buildings work symbiotically with the surrounding sidewalks and public spaces. Together they provide a continuous network of pathways and experiences that are active, safe, comfortable and engaging. So how do we get there?

SPUR Weighs in on Proposed Housing Metering Legislation

Advocacy Letter
Although Supervisor Jane Kim's proposed housing balance legislation intends to increase the amount of affordable housing in San Francisco's District 6, SPUR analysis indicates that the plan is likely to backfire — resulting in less market-rate housing, not more affordable housing.

What’s Happening With California’s High-Speed Rail System

News /
California's high-speed rail project, which will connect Los Angeles to San Francisco in under three hours, is making progress on numerous fronts. There are updates surrounding the project's construction, routes, funding, lawsuits and new business plan.

SPUR Weighs In on Diridon Station Area Plan

Advocacy Letter
SPUR continues to be supportive of the broad outlines of the draft plan. Of primary importance is ensuring significant and high-quality development in the station area to achieve high transit ridership while successfully implementing the placemaking and transportation policies in the plan.