How a New State Program Could Drive a Dramatically Healthier California

Lunchtime Forum


The Wholesale Produce Market Expansion

Imagine a program that could reduce hunger and improve health for low-income Californians, while simultaneously supporting California farmers. Now imagine that accessing such a program is as easy as shopping at grocery stores and farmers markets statewide. This vision — one that builds upon years of pilot projects that tested supplemental benefit programs (also known as healthy food incentive programs) that incentivized the purchase of fruits and vegetables — could move closer to reality if a proposal that is currently pending in the California State Legislature passes this year. Join us for a discussion of what expanding this ambitious benefit program would mean, how it would work and who would benefit.

  • Jared Call / Nourish California
  • Assemblymember Dr. Joaquin Arambula / California State Assembly
  • Eli Zigas / SPUR



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