SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.

Updates and Events


Bay Area Place Types

Urbanist Article /
As part of its ongoing regional strategy work, SPUR has developed 14 place types to provide a tangible portrait of the region.

SPUR Recommends Changes to Airport Flight Paths to Increase Building Heights in San Jose

Advocacy Letter /
The City of San Jose is currently considering several scenarios for altering flight paths at Mineta San Jose International Airport in order to allow for taller buildings downtown. SPUR recommends accepting Scenario 4, which would use the Federal Aviation Administration's own safety standards to determine maximum building height limits downtown and in the Diridon Station area.

Urban Field Notes: Manifest Density

Urbanist Article /
If San Francisco is going to house families, teachers, firefighters, service workers and more, we’re gonna need some taller buildings.

Did the Bay Area Reach a “Grand Bargain” to Solve Housing?

News /
The Bay Area’s housing shortage and affordability crisis is arguably the greatest threat to its future. In January, the region took an important step forward with the endorsement of the CASA Compact, a grand bargain among dozens of governments and organizations to arrive at real solutions.

SPUR Comments on the Downtown Oakland Specific Plan

Advocacy Letter /
Now is the time to prepare a bold vision for the future that enables Oakland to grow into its role as a major regional center with significantly more employment, residents and visitors than today. This plan should be about how to shape that future in a way that achieves a downtown with significant benefits for everyone.

What Will Diridon Station’s Legacy Be?

News /
Last month, SPUR convened national and international experts in San Jose to share best practices for planning and building world-class transit stations and active neighborhoods around stations. City officials, transit agencies and civic groups came together to develop the vision for the future Diridon Station and to consider the legacy that today's decisions will create for the project.