SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
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Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
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illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
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photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
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Updates and Events

SPUR supports the Sequoia Station transit-oriented redevelopment in Redwood City

Advocacy Letter
SPUR's Project Review Advisory Board endorses the Sequoia Station proposal as it is currently envisioned. This is a key site for transit-oriented development in the region, and this proposal shows great potential to create an exemplary station area in Redwood City and to support the city’s broader visioning process for the Transit District and central Redwood City.

Leading With Public Space: The Case for Guadalupe River Park

News /
We are excited to announce that, through investment made by the Knight Foundation and in partnership with the Guadalupe River Park Conservancy, SPUR will embark on a three-year research and planning project for Guadalupe River Park. Our work will focus on understanding the park’s current challenges, investigating what is possible, raising community understanding and awareness, and inspiring a conversation around the power of place.

A Bolder Vision for Downtown Oakland

News /
After years of work, the City of Oakland is close to completing a specific plan for downtown Oakland. While the current draft is a great improvement over earlier drafts, SPUR believes that the plan needs to be more visionary and that it should encourage both jobs and housing — and put them in the right places.

SPUR Supports San Jose City Council decision to allocate Measure T funds to preserve Coyote Valley

Advocacy Letter
On November 6, 2019 the San Jose City Council held a special session to approve the sale of private land in Coyote Valley using Measure T funds. The approval to sell this land allows for North Coyote Valley to be permanently designated for open space and agricultural use. SPUR supports this decision as Coyote Valley serves as a critical natural resource in the South Bay.

SPUR Comments on proposed spatial layout for Diridon Station

Advocacy Letter
SPUR weighs in on the proposed spatial layout for Diridon Station at the City of San Jose City Council meeting. SPUR supports the staff recommendation on: elevated station platforms, creating two concourses with four entrances, the revised concept for the northern segment that shifts the stations platform south, maintaining the existing corridor to the South and not creating a rail viaduct structure over I-28-/87 interchange.
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