SPUR Planning Policy Area

Planning

We believe: Growth can be good and should be directed to areas
that will support equitable development and sustainability.

Our Goals

• Leverage growth to create great neighborhoods and public spaces.

• Protect and expand open space.

• Concentrate new jobs and housing in downtowns and near major transit hubs.

• Grow up, not out.

Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of a locally owned bakery storefront in downtown San Francisco

Policy Brief

Small and Mighty

San Francisco’s small businesses face complex regulations, rising costs, and slow economic recovery after the pandemic. SPUR identifies seven interventions to support the city's small business sector.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
Photo of high rise buildings in downtown San Francisco

SPUR Report

From Workspace to Homebase

Converting empty offices into apartments could both reanimate downtown San Francisco and provide housing for more people near transit, jobs, and culture. SPUR explores the suitability of converting office buildings to housing and tests the financial feasibility.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
illustration of a mixed-used downtown with offices, restaurants, childcare, retail, greenspace and transit

Urbanist Article

What If We Get Downtown Right?

SPUR asked community leaders: “What would it look like if cities were to get downtown right?” We invited them to picture a future in which today’s ideas and policy proposals for downtown revitalization are put into place ... and they work.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.
photo of a pedestrian bridge and tree cover over the Guadalupe River

Virtual Exhibition

Re-Envisioning the Guadalupe River Park

The Guadalupe River Park is downtown San José’s most important urban green space, but it faces serious challenges. SPUR's virtual exhibition celebrates the promise of the river park and brings together three years of research and conversation about its future.

Updates and Events


Supporting San José Through the Pandemic — and Beyond

News /
During the early days of COVID-19, San José's Al Fresco program closed some streets and opened parking lots to allow businesses to operate outside. SPUR advocated for the program, and we believe it’s worth extending beyond the pandemic. We’re pleased to announce that, through investment made by the Knight Foundation, we will continue to support the development of an ongoing Al Fresco program that's feasible in public and private outdoor spaces.

The Bay Area Parking Census

SPUR Report /
For decades, parking in the Bay Area has been both ubiquitous and uncounted. Now SPUR and the Mineta Transportation Institute have produced the San Francisco Bay Area Parking Census, the most detailed assessment of parking infrastructure ever produced for the region. The census helps fill data gaps about parking to inform policy reforms and will help policymakers make better decisions for the future of Bay Area cities.

SPUR considers activation plans for San José's Guadalupe River Park and Gardens

Advocacy Letter /
The San José City Council discussed the future of activation plans proposed for Guadalupe River Park and Gardens to comply with Federal Aviation Administration regulations that mandate no residential uses in the area by June 30th, 2022. While we support plans to develop a prototype park for community benefit and active use, we have concerns that current plans do not center the need for the further identification and allocation of resources for accelerated rehousing of the unhoused community at Guadalupe River Park.

Temporary to Transformative

SPUR Report /
During the COVID-19 pandemic, cities across the country piloted shared public spaces and slow streets. In a matter of weeks, these temporary changes transformed city streets in ways that would otherwise have taken years. The crisis injected the planning process with a sense of urgency and a willingness to experiment. How can San Francisco and other cities make these changes permanent? This report captures lessons learned and offers 18 recommendations for how to build on what's been started.