San Francisco

More Than a Ticket to Ride

Photo by flickr user  Russell Mondy

Fare policy is a powerful tool that impacts all aspects of the transit system: the number of people who ride, boarding times, operating costs, mode choice, customer satisfaction and affordability. Well-designed fare policies can simplify the customer experience, help manage demand and make switching between transit systems simple and hassle-free. Hear about the efforts underway in the Bay Area to restructure fares.

+ Ryan Greene-Roesel / BART
+ Arielle Fleisher / SPUR
+ Priyoti Ahmed / San Francisco County Transportation Authority
+ Steve Raney / Palo Alto TMA
+ Melissa Jones / Caltrain


free for SPUR members
$10 for non-members

Pre-registration is not required for this event.

Refund Policy

Sponsorship payments: Will not be refunded, as sponsorship benefits take effect immediately and are on-going through the date of the event.

Auxiliary Services

If, in order to participate in a SPUR event, you need auxiliary aids or services for a disability (e.g., qualified interpreter, qualified reader, written materials, taped texts) please submit your request five business days before the event to or 415-781-8726 x132. SPUR will work with you in identifying effective auxiliary aids or services that it can provide. If you need to cancel your request, please notify SPUR at least two business days before the event.