SPUR Planning Policy Area

Planning

Our goal: Add new jobs and housing where they will support equity and sustainability, and make neighborhoods safe and welcoming to everyone.

SPUR’s Five-Year Priorities:

• Ensure that communities are safe, inclusive and equipped to meet all residents’ daily needs with a diverse mix of businesses and services.

• Prioritize investment in and access to parks, nature and public spaces as a driver for social cohesion and economic opportunity.

• Ensure that regionally significant neighborhood plans in San Francisco, San Jose and Oakland advance equity, sustainability and prosperity.

 

Read our policy agenda

SPUR Report

Model Places

Over the next 50 years, the San Francisco Bay Area is expected to gain as many as 4 million people and 2 million jobs. In a region where a crushing housing shortage is already threatening quality of life, how can we welcome new residents and jobs without paving over green spaces or pushing out long-time community members?

SPUR Report

A Downtown for Everyone

Downtown Oakland is poised to take on a more important role in the region. But the future is not guaranteed. An economic boom could stall — or take off in a way that harms the city’s character, culture and diversity. How can downtown grow while providing benefits to all?

SPUR Report

The Future of Downtown San José

Downtown San José is the most walkable, transit-oriented place in the South Bay. But it needs more people. SPUR identifies six big ideas for achieving a more successful and active downtown.

SPUR Report

The Future of Downtown San Francisco

The movement of jobs to suburban office parks is as much of a threat to the environment as residential sprawl — if not a greater one. Our best strategy is to channel more job growth to existing centers, like transit-rich downtown San Francisco.

SPUR Report

Getting to Great Places

Silicon Valley, the most dynamic and innovative economic engine in the world, is not creating great urban places. Having grown around the automobile, the valley consists largely of lowslung office parks, surface parking and suburban tract homes. SPUR’s report Getting to Great Places diagnoses the impediments San José faces in creating excellent, walkable urban places and recommends changes in policy and practice that will help meet these goals.

SPUR Report

Secrets of San Francisco

Dozens of office buildings in San Francisco include privately owned public open spaces or “POPOS.” SPUR evaluates these spaces and lays out recommendations to improve existing POPOS and guide the development of new ones.

Updates and Events


Harnessing High-Speed Rail

SPUR Report
In connecting the Bay Area to Los Angeles, high-speed rail will run through cities such as Fresno and Bakersfield that were bypassed when Interstate 5 was built. High-speed rail can reconnect these cities with each other and the coast, which has the potential to improve their economies. It can also change California’s sprawling growth pattern by revitalizing downtowns and shifting growth back toward urban centers.

What Temescal and Rockridge Have to Do With Oakland’s Housing Shortage

News /
Oakland neighborhoods like Temescal and Rockridge are walkable, have great restaurants, parks and transit access — and are too expensive for most. These neighborhoods would be great places to build the city’s needed housing, but many have zoning regulations that prevent it.

Room for More

SPUR Report
The Silicon Valley economic miracle has become a housing nightmare. As rents and home prices continue to rise, the region’s economic growth, diversity and climate are threatened. As the largest city in the Bay Area, San Jose has a special responsibility to lead on innovative housing solutions. SPUR lays out 20 concrete steps that San Jose can take to address the chronic housing shortage.

Cities of Villages: What San Jose Can Learn from San Diego

News /
Both San Diego and San Jose are growing rapidly. Both cities have adopted general plans that direct new growth into “urban villages.” At a recent SPUR forum, two urban planners from San Diego discussed key challenges and lessons learned with San Jose’s planning staff and the community.

SPUR Comments on General Plan Amendments for Urban Villages

Advocacy Letter
While SPUR supports the adoption of both the Stevens Creek Urban Village Plan and the Winchester and Santana Row/Valley Fair Urban Village Plan, we also believe that there are a number of changes to the planning process and organizational structure that would make the overall urban village strategy simpler and faster.